Tesla has given up on the goal of 20 million vehicles by 2030

Tesla has given up on the goal of 20 million vehicles by 2030

American vehicle manufacturer Tesla always has high expectations when it comes to sales, but the reality is different. One of the world’s largest manufacturers of electric cars set a goal of selling 20 million vehicles by the end of the decade, but according to last year’s results, that number is far from realistic. In 2023, Tesla sold less than 2 million vehicles (+38%), which is far from the expected growth of 50 percent per year.

Since the beginning of 2024, Tesla has not recorded the expected sales, so the company decided to look for a solution in more affordable models with a price of $25,000. Their best-selling model in Europe is the Tesla Model Y, which has not been doing well lately, because recently it was not even in the top 20 best-selling cars on the old continent.

The company’s goal is primarily to reduce production costs, so the existing production lines will be used for future cheaper models. The first such model should arrive by the end of the year after Tesla presents its first electric Robotaxi. There are no technical details about the new model for now.

A few days ago, Tesla recalled over 120,000 cars due to problems with the seat belt warning system. The system is supposed to send visual and audible warnings to drivers when they are not buckled in, but NHTSA has determined that it may not work as intended in some vehicles. The problem was noticed in the models Model S (2012 to 2024), Model X (2015 to 2024), Model 3 (2017 to 2023), and Model Y (2020 to 2023), and the company said that the software will be updated in all vehicles by the end of June this year.

Source: Reuters