Tag Archives: EU

Are EU Green Rules Killing Affordable Cars?

Developing a new car for the European market has become a daunting task — not because of innovation demands, but due to the overwhelming pressure of regulatory compliance. As the European Union tightens its grip with ever-stricter rules on emissions, safety, and noise, automakers are warning that excessive bureaucracy is threatening not just vehicle affordability, but also the future of sustainable mobility.

John Elkann, Chairman of automotive giant Stellantis and also of Ferrari, revealed to Automotive News Europe that over a quarter of an engineer’s time at Stellantis is now spent solely on making vehicles compliant with EU rules. “If you look at our engineers, more than 25 percent just work on compliance, so no value is added,” Elkann stated, highlighting the mounting cost — both in labor and innovation.

The burden is only expected to increase. By 2030, cars in Europe will be required to emit an average of just 49.5 grams of CO₂ per kilometer — nearly half the target for 2025–2029. From 2035 onward, new vehicles emitting any harmful substances will be outright banned, marking a total phase-out of combustion engines.

While this legislation aims to steer Europe toward a greener future, it’s also pushing many vehicles — particularly smaller, more affordable ones — off the roads. Rising costs have forced automakers like the Volkswagen Group to discontinue compact city cars such as the VW up!, Skoda Citigo, and SEAT Mii. In 2019, over one million vehicles priced below €15,000 were sold in Europe. Today, that number has shrunk to a mere 100,000.

Elkann sees a solution in looking east — to Japan. He’s advocating for a European version of the Japanese kei car, a class of ultra-compact, lightweight vehicles that make up about 40% of Japan’s market. “There’s no reason why if Japan has a kei car… Europe should not have an E-Car,” he argued.

Former Renault CEO Luca de Meo echoed the sentiment, criticizing the current trend of oversized electric SUVs. “Driving around every day in an electric vehicle weighing 2.5 tons is clearly an environmental nonsense,” he noted earlier this year.

Despite the growing dominance of crossovers, some brands are succeeding with smaller offerings. Dacia, Renault’s no-frills budget brand, has carved out a 5.1% market share in the EU this year, thanks in large part to the lightweight and affordable Sandero. Even its SUVs remain relatively light, with the Bigster maxing out at just 1,400 kilograms.

The core dilemma is clear: in trying to build the greenest cars, regulators may be steering the market toward heavier, pricier models, inadvertently sidelining the very goal of reducing emissions. For many consumers, the choice will become either unaffordable electrics or keeping older, polluting vehicles longer — the opposite of what EU policy intends.

As calls grow for a more flexible, tiered approach to regulation — particularly one that fosters small, efficient urban vehicles — the question remains: will European lawmakers loosen the rulebook to make room for an “E-Car”? Or will red tape continue to strangle innovation and affordability in the name of progress?

If the future of European mobility is to be both green and accessible, something has to give.

Source: Automotive News Europe

EU ban on sales of combustion engines from 2035 remains

The EU has announced that it will not abandon its ban on the sale of combustion engine cars from 2035. “We are sticking to the targets for 2035, as well as those for 2025 and 2030,” said Transport Commissioner Apostolos Tzitzikostas.

When the EU announced that it would introduce new CO2 regulations from 2025, threatening heavy fines for those who did not comply, many European manufacturers rebelled. The EU then tried to find a compromise, and the deadline for reducing emissions was extended to 2027. This means that instead of measuring emissions compliance over just one year, averages will be measured over the past two years.

The group that represents manufacturers of electric vehicles and chargers, T&E, opposes the extension of the deadline, believing that the decision will not have a positive effect, because manufacturers will be able to produce less affordable vehicles, which will increase the already unattainable difference between Europe and China. They believe that the EU should be decisive in its goals and not make any concessions. However, how realistic would it be for the EU to make a radical decision?

The transition to fully electric cars is an expensive process and requires a lot of investment. This includes investment in research and development, new supply chains, training and equipping distributors and their workshops. The fact that the deadline had to be extended is an indication that the ten-year target is unrealistic. However, car manufacturers now have just three years to reach the new targets.

Source: Reuters

Renault sold its stake in AvtoVAZ for 1 cent

After Russia invaded Ukraine, the European Union imposed sanctions, forcing many carmakers to halt production in Russia. One of them was Renault, which even considered restarting production a month later, but backed out. It controlled 30 percent of the entire Russian car market, and now it has been announced that the French manufacturer has sold its share in AvtoVAZ (68%) to the Russian automotive research center NAMI for 1 ruble (1 cent).

It is obvious that Renault has no intention of returning to Russia, and if it were to decide to do so, it would cost them a lot. According to NAMI CEO Maxim Sokolov, the company has invested a lot in AvtoVAZ, so if Renault were to decide to return, it would cost them 112.5 billion rubles ($1.3 billion).

According to Sokolov, Renault invested between $226 and $249 million in AvtoVAZ before withdrawing from Russia, so he believes it would be right for the French to compensate NAMI if they return.

In an interview with TASS, he also said that in 2023, AvtoVAZ NAMI had invested about $311 million. Last year, they invested almost $453 million, and this year they plan to invest another $510 million.

Current relations between Russia and the EU do not indicate that there could be a relaxation soon, so it is difficult to expect that European manufacturers could return to the Russian market in the near future.

Source: TASS