Tag Archives: Ford

News

Tough days for the Ford Focus

The current global crisis has created a crisis in the car market as well, and thus great pressure on car manufacturers. Yet some models manage to retain customer interest, such as crossover models. Demand for other car models is declining which could lead to a reduction in their production, such as the Ford Focus model.

According to Automobilwoche, Ford will reduce production of the Focus at the Saarlouis plant by August 29, and the destiny of the plant itself is also in question. Ford has not confirmed investments in the plant, while it is already known that two billion euros will be invested in the modernization of the Cologne plant and plants in Craiova, Romania.

The Saarlouis plant currently employs 6,190 people and produces Focus and sports ST models. Waiting lists have been extended to 12 months, due to a shortage of parts. The biggest problem is the shortage of SYNC 4 systems produced in Ukraine.

The situation is no better with other large manufacturers, which are slowly losing market dominance. Thus, demand for VW cars fell by more than 25% last month. Škoda sales fell by almost 50%, while the Golf dropped out of the top 50.

Source: Automobilwoche

EV, News

Ford F-150 Lightning is an electric pickup

A century ago, the American company Ford produced tractors in a factory complex located in Dearborn, Michigan. Today, in the same factory, the production of the electric pickup truck, F-150 Lightning, started. With this model, Ford is trying to change people’s opinion about electric vehicles, but also about Ford as a brand.

That they succeeded in their intentions is shown by the fact that Ford has received over 200,000 orders so far. It is not yet known when we will see the car on the roads, but we shouldn’t have to wait long. Ford’s plan for next year is to produce over 140,000 copies of this model, which, based on the number of orders received, would have a great impact on competition.

Ford is not a leader in the production of electric pickups, but their model will be different and significantly cheaper than the competition. According to the information announced by the American company, 3/4 of the orders come from people who are buying a Ford car for the first time.

Source: Ford

News

The end of the Ford Mondeo in Europe

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After almost three decades, the last produced Ford Mondeo, for the European market, came off the production line in Valencia, Spain on April 4, and the photos were published online.

It all started in 1992 when Ford produced its first Mondeo, as one of the key global models. However, its market share has declined due to the growth of popular SUVs. Last year, only 2,400 cars were sold in the UK, which is a big drop if we take into account that, two decades ago, that number was almost 90,000.

A Ford spokesman said the main reason for ending Mondeo production was “a change in customer preferences and a revolution in Ford passenger cars in Europe to meet the changing needs of customers as the world moves towards a fully electric future”.

Ford plans to offer all models as a plug-in hybrid in the next four years. Also, the company will continue to produce a 2.5-liter hybrid petrol engine for the Kuga, Galaxy and S Max models from the end of this year.

Ford has announced an investment of € 5.2 million to increase battery production capacity in Valencia, in addition to the € 24 million investment announced last year. The reason given is the need for additional capacity to meet current and future requirements for the production of electrified vehicles.

The fifth generation Ford Mondeo has been introduced, but will be manufactured and sold exclusively in China, as demand for sedans in the world’s largest car market remains high.

Source: Autocar