Toyota is no stranger to innovation, but its latest ambition might steer the company into uncharted territory—at least for North American buyers. Rumors and concepts suggest that the automaker is seriously exploring a compact pickup truck to slot beneath the midsize Tacoma, and recent digital renderings have brought that possibility into sharper focus.
Though Toyota hasn’t officially committed to building such a vehicle, company officials have confirmed internal discussions about a smaller, more affordable pickup. The most concrete teaser so far came in 2023, when Toyota unveiled the all-electric EPU concept—a sleek, futuristic model that hinted at what could be a new chapter in the automaker’s truck lineup.
But until Toyota reveals something tangible, the design space has been occupied by digital artists. Independent designers like Digimods Design and Theophilus Chin have stepped in to reimagine what a compact Toyota pickup might look like, drawing heavily from the rugged aesthetic of the 2026 RAV4 Adventure trim.
The Adventure trim serves as an ideal base for reinterpretation, with its boxy bumper, bold grille, blacked-out accents, and aggressive skid plate. It’s a look that already leans into utility, making it a compelling starting point for a compact truck.
Digimods Design opted for a conventional truck architecture, marrying the RAV4’s front fascia with the Tacoma’s ladder-frame underpinnings and a classic rear truck bed. In a playful twist, he retained the RAV4’s horizontal taillights, repositioning them on the tailgate—a move that blends the SUV’s personality with traditional pickup functionality.
Chin’s take veers into more car-like territory. His unibody concept stretches the RAV4’s form factor into a longer, sleeker silhouette, complete with vertically stacked LED taillights and a stylized plastic bumper. His rendering includes integrated steps and bold “RAV4” branding on the tailgate, lending the design a cohesive SUV-meets-truck vibe.
From a production standpoint, a unibody design might make more sense for Toyota. Rival automakers like Ford and Hyundai have found success with the Maverick and Santa Cruz, respectively—both of which use unibody construction for better on-road comfort and improved efficiency.
While unibody pickups typically can’t match the towing or payload figures of ladder-frame trucks, they appeal to a growing audience: urban dwellers, weekend adventurers, and small business owners who want truck utility without full-size truck compromises.
Toyota’s TNGA-K platform—shared by the RAV4, Highlander, and Crown Signia—would be a logical base for a unibody truck. The platform already supports hybrid and plug-in hybrid powertrains, including the 320-horsepower RAV4 Prime PHEV, which could provide more than enough grunt for a compact lifestyle truck.
However, Toyota hasn’t ruled out a more rugged approach either. Some reports hint that a ladder-frame compact pickup, possibly inspired by the iconic Hilux or even channeling the spirit of the FJ Cruiser, is still on the table. That route could give Toyota a legitimate off-road competitor in the compact segment—one that caters to outdoor enthusiasts who value trail performance over city comfort.
So, what will it be? A car-like truck that slots neatly into the growing urban pickup niche, or a small but mighty off-road beast that revives Toyota’s adventure heritage?
If Toyota’s track record is anything to go by, they might just find a way to do both.
Source: Toyota; Photo: Digimods Design