In 2023, Dacia delivered more than 650,000 vehicles worldwide, of which 550,000 in Europe, with a record market share of 4.3 percent in the passenger vehicle segment. Their best-selling car was and still is the Dacia Sandero, which recorded a 16 percent increase in sales in the first six months of 2024.

Dacia has been recording sales growth for years and has become the leading brand of the Renault Group. In the first half of 2024, the Romanian manufacturer delivered 143,596 units of its best-selling car, the Sandero, making it the best-selling new car on the old continent. The second place went to the Volkswagen Golf, which was delivered in 125,993 units (+43 percent), while the third choice of European customers is the Renault Clio with 114,623 cars delivered (+15 percent).

This is an exceptional result for a Romanian brand that has a 4.4 percent market share in Europe, especially if we consider that it left behind much bigger manufacturers like Kia which delivered 282,444 cars (4.1% market share), Hyundai with 281,511 cars (4.1%), Opel with 233,601 cars (3.7%), Ford with 226,365 cars delivered (3.3%) or Citroen with 223,382 cars (3.2%).

In general, Dacia delivered a total of 305,713 cars in the six months of 2024, which is an increase of 3.6% compared to the same period last year. This puts them in the top 10 best car dealers in Europe.

Also, research has shown that Dacia has the most loyal customers. According to Dataforce, almost 80 percent of current Dacia customers in Germany would buy their car again. Also, indicators show that the percentage of their loyal customers is 20 percent above the average in the auto industry.

Source: Dacia