In the last year, the demand for electric vehicles in Europe has been on the rise. One of the largest manufacturers, the BMW Group, achieved an increase in EV sales in 2023 by 74.4% compared to 2022. However, now the German Association of the Automotive Industry (VDA) is predicting a drop in demand for EVs in 2024.

Of course, this does not apply to the world market, which expects a growth in demand for EVs this year as well. This could ultimately bring export growth (19 percent to 1.45 million vehicles) but also higher profits for German manufacturers.

At the end of last year, the coalition government of Chancellor Olaf Scholz completely abolished subsidies for electric vehicles, a year earlier than previously planned. Germany will sell over 524,000 fully electric cars in 2023 – more than any other market in Europe. The predicted drop in sales this year means that the share of EVs in Germany will drop from 18 to 16 percent (about 74,000 vehicles less than in 2023).

Inflation, high prices and poor infrastructure of charging stations mostly affected demand, so many manufacturers postponed the introduction of new electric models. Even the leading car rental companies are looking for alternatives for their fleets due to the high cost of maintaining electric vehicles.

The VDA expects the German car market to drop by 1 percent to 2.82 million in 2024. At the same time, the global market is forecast to grow by 2 percent to 77.4 million cars. “Problems in the supply chain have largely been resolved, but the business environment for German carmakers remains challenging,” said VDA chief economist Manuel Kallweit.

Source: German Association of the Automotive Industry – VDA