Last year, Škoda announced the arrival of a refreshed edition of its C-segment model, the Octavia, which was the most popular car in the Czech manufacturer’s fleet last year. In 2023, Škoda achieved sales growth of 18.5% with almost 900,000 cars delivered worldwide, which is an exceptional result for a brand from the VW Group.
In 2023, Škoda achieved the highest sales in its largest market, Europe, with 712,000 units, which is 23.9% more than in 2022. When it comes to individual markets, the most cars were sold in Germany (157,800 units), followed by the domestic Czech market with 87,800 units and the UK market with 70,300. delivered cars.
The most popular Škoda model is still the Octavia, which attracts an increasing number of customers every year. In 2023, the demand for this car increased by 36% to 191,900 units sold, which is 22.1% of the total number of cars sold (866,800) of this Czech manufacturer.
When it comes to the rest of Škoda’s fleet, the highest demand was for SUV models Kamiq, which was delivered in 116,500 units, and Kodiaq, with 105,900 deliveries. Demand also increased for Skoda’s Enyaq electric car, which recorded a growth of 52.1% compared to 2022, with 81,700 units delivered.
Škoda is taking big steps to expand its business to other markets around the world, and in September last year it expanded its presence in the Vietnamese market. It was strategically important for the company to enter the market of the ASEAN region.
Source: Škoda
