Tag Archives: Audi

News

2026 Audi A6 Avant TFSI

On March 4, Audi will launch the new generation of the A6. The car will be presented in two body styles, first as a station wagon (Avant), and then a sedan version will be launched.

YouTube channel KondorCars has released a short video showing the Audi A6 Avant in the S-Line version with aggressive bumpers, larger wheels and darkened logos. At first glance, the new A6 has a design similar to the A5, but with a higher radiator grille and headlights similar to those used on the RS6 and A7 Sportback. There is also an LED line that runs the width of the rear.

What we know for now is that the new A6 will be based on the PPC (Premium Platform Combustion) platform, an improved version of the MLB Evo platform currently in use. When it comes to powertrains, it will be offered as a gasoline and diesel with mild hybrid technology.

In March 2024, Audi announced a new naming scheme to separate the electric models (A4 and A6) from the ICE models (A5 and A7), but that is not going to happen. They now have a new goal, to become a luxury brand and join brands like Mercedes-Benz. Whether they will be able to achieve this remains to be seen.

Source: KondorCars via YouTube

News

Audi is aiming to become a luxury brand

After a failed attempt with a new name scheme, now Audi has a new plan, to become a luxury brand. The manufacturer’s goal is to enter the group of luxury car manufacturers and join brands like Mercedes.

“In the Volkswagen Group, there is room below Bentley for Audi to raise its perception without invading its luxury brother. Luxury is covered by Bentley and Porsche, and in the Premium market there are many segments and many ways to offer more than the current customer. This is an evolution and must be accompanied by transformations in the user experience through our showrooms,” says José Miguela Aparicio, the new head of the brand in the UK.

Audi has not changed its design language for a long time, so it has lagged behind the competition. The first step towards a new future has already been taken by discontinuing the A1 and Q2 models, and entering a new phase also means higher car prices. However, despite the price increases that have already been announced, starting with the next generation of the A6 model, Audi is not giving up on sales growth.

Has the German brand carefully planned every future move or is it going all in?! One option is to reduce sales volume and keep prices high, but that move has as much chance of success as it does of failure. However, perhaps the best option would be for Audi to offer more luxurious equipment along with higher prices, which would ultimately bring in more profits.

Source: Reuters

Gallery:

Audi is aiming to become a luxury brand
EV

2026 Audi Q4 40 e-tron

After announcing that it is discontinuing production of the Q8 e-tron, which is produced at its Belgian plant, Audi has some more positive news. The Ingolstadt-based manufacturer has announced a new version of its Q4 e-tron electric crossover, the Audi Q4 40 e-tron.

The Audi Q4 40 e-tron will replace the Q4 35 e-tron introduced last year and will come with a larger battery, 63 kWh (59 kWh usable), and a range of up to 423 kilometers for the Sportback and 412 kilometers for the standard version. A similar battery is already used in connected models based on the MEB platform such as the Volkswagen ID.3 Pro and the Škoda Elroq 60. As a reminder, the Q4 35 e-tron is equipped with a 55 kWh battery that allows a range of up to 365 kilometers for the Sportback and 355 kilometers for the standard version.

The new Q4 40 e-tron comes with a battery preheating function, which has previously been used for other models on the MEB platform. The preheating is activated via the MMI interface, which displays how many kW are currently available for quick charging of the battery and how much additional charging power is available thanks to the pre-prepared battery.

Audi has upgraded the myAudi mobile app with a predictive maintenance reminder function, which provides an overview of the status of key components. This includes information on the current status of the brake pads, the 12-volt battery and the expiration date of the first-aid kit.

When it comes to pricing, the Audi Q4 40 e-tron starts at 46,150 euros, while the Q4 Sportback 40 e-tron costs 48,150 euros.

Source: Audi

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2026 Audi Q4 40 e-tron