Citroën may be gearing up for a long-awaited return to the A-segment, and it’s betting on a brand-new “E-car” regulatory category to make it happen. If EU lawmakers approve the proposal—a framework designed to ease costs for ultra-affordable cars—the French brand could launch a spiritual successor to the C1, this time as a sub-£15,000 battery-powered urban runabout. Think 2CV philosophy, not 2CV cosplay.
A New Rulebook for Small Cars
Europe’s cheapest cars have been dying off for years, casualties of ever-tightening safety and emissions rules that push development costs far beyond what buyers of £15k hatchbacks can realistically absorb. The proposed E-car category aims to fix that by loosening certain requirements, reducing manufacturing costs, and finally giving carmakers a financial reason to re-enter a shrinking market segment.
Citroën CEO Xavier Chardon is fully on board. Speaking at the debut of the radical six-seat ELO concept, he confirmed that the new rules could unlock a path to a fresh A-segment EV—slotting below the current C3 and effectively filling the void left by the C1’s demise in 2020.
“We are legitimate as the Citroën brand to enter this segment,” Chardon said. “But for that, we need the European Union to give some space in terms of future regulations.”
Not a Reborn 2CV—But a Modern Answer to Its Mission
Enthusiasts have been buzzing about a potential 2CV revival, especially as competitors like Renault and Fiat successfully leaned on retro design nostalgia. But Chardon shut down the idea of a literal reboot.
“I wouldn’t call it the 2CV project,” he said. “The 2CV is an inspiring model… but not the shape or the design.”
Instead, Citroën wants to revive the spirit of its iconic people’s car—affordable mobility for the masses, engineered with ruthless simplicity. Chardon highlighted the original brief given to Citroën when it was owned by Michelin: build a car cheap enough for every household, tough enough to cross a field with four passengers and a basket of eggs. Today’s equivalent challenge? Deliver a fully electric city car under €15,000 without subsidies.
“That is not a walk in the park,” Chardon admitted.
Why Citroën Wants Back In
Citroën has deep A-segment roots: from the 2CV to the Saxo to the recently departed C1. But the brand’s smallest car today—the 4-meter-long C3—feels positively grown-up compared with the 3.4-meter C1 it replaced. And customers notice.
Chardon argues that Europe still needs genuinely small, genuinely cheap, genuinely usable urban cars—models that fit into tight cities yet remain highway-capable. Citroën’s benchmark remains crystal clear: five seats, practical doors, and real-world flexibility.
“The C1 was quite a successful car,” he said. “It was compact, but you could take it outside the city. We believe it is important to find that logic again at a price point below €15,000.”
Not Just Citroën
Stellantis sibling Peugeot is also exploring a new entry-level EV—effectively a spiritual successor to the Peugeot 108. Other manufacturers, including Dacia and BYD, have signaled interest too, but all are waiting to see how the EU defines the class.
The sticking point is regulation. To build a profitable EV at €15k, something has to give—specifically, the layers of mandatory tech normally baked into modern European cars. Chardon put it bluntly: “If every time the European Union is asking us for more regulations, this is not supporting us.”
What an E-Car Could Be
Don’t expect retro curves. Do expect a simple, purpose-built machine shaped by the same logic that guided the 2CV—transporting people affordably during a time of economic pressure. In the 1940s, that meant farmers, potatoes, and dirt roads. In the 2020s, it means skyrocketing urban costs, EV mandates, and consumers demanding value.
Translate those values into a modern EV, and you get the blueprint for Citroën’s future entry model:
- ultra-compact dimensions
- functional, flexible interior
- minimalistic engineering
- genuinely low purchase price
- just enough performance to handle city life and occasional highway trips
In other words, a 21st-century people’s car, but without falling into the retro design trap.
Citroën won’t green-light a new A-segment EV unless the EU formally creates the E-car category. But if regulators sign off, the stage is set for a full-on revival of Europe’s most endangered species: the no-nonsense, low-cost city car.
Not a new 2CV—but something that might just have made old Monsieur Michelin proud.
Source: Autocar