Tag Archives: Dacia

News

Dacia has the most loyal customers

The Romanian car manufacturer Dacia, as part of the Renault Group, has been recording outstanding results lately with more cars delivered than Renault. It’s an extraordinary result, but one study shows that this car manufacturer has the most loyal customers.

According to Dataforce research, almost 80 percent of current Dacia customers in Germany would buy their car again. Also, indicators show that the percentage of their loyal customers is 20 percent above the average in the auto industry.

“Dacia manages to attract exactly those customers who keep coming back. It’s something almost no one else can do,” said Marc Odinius, CEO of Data Force.

Tesla is in second place with 75 percent of customers returning to the American brand, while Mazda is in third place. At the same time, Tesla is the brand with the most loyal customers in the electric car segment, ahead of Volkswagen and BMW.

In 2023, Dacia revealed the third generation of the model that has the most loyal customers, the Dacia Duster. The car will be available for a larger number of customers and the entry model will cost around 20,000 euros. Also, Dacia recently premiered the Spring model, and announced that the new Dacia Sandero will be offered as an EV.

Source: Dataforce

News

New Dacia Sandero will be offered as EV

At the 2024 Geneva International Motor Show, we saw the premiere of new cars, but also got news about future generations of existing models. One of the participants in this event, Dacia, has announced that the next generation Sandero will also be offered as an EV.

The CEO of Dacia, Denis Le Vot, confirmed that the new generation Dacia Sandero will arrive on the market in 2027 or 2028 and will be produced at least until 2035. This would mean that the new generation will be the last to be powered by an internal combustion engine.

“The next generation Sander will be a big car,” Le Vot said in an interview with Automotive News Europe. He also added that the popular hatchback will benefit from the development of small electric cars, such as the Renault 5 or Renault 4, which are being developed by Renault.

The company has not yet decided whether this model will remain in the mini car segment after the electric Dacia Spring completes its life cycle. The Renault group is developing the next generation Twingo, a model that should cost under 20,000 euros and would be produced in Europe, and Dacia could potentially benefit from that project as well.

In January, Dacia was the best-selling brand from the Renault Group with 51,673 units, which is a growth of 7.7 percent compared to the same period in 2023. That is 10,000 cars more than Renault, which delivered only 41,050 cars (-12.2 percent).

Also, in 2023, Dacia sold more than 650,000 vehicles worldwide, 550,000 of which in Europe, with a record market share of 4.3 percent in the passenger vehicle segment.

Source: Dacia, Automotive News Europe

News

Dacia sold more cars than Renault

The European Automobile Manufacturers’ Association (ACEA) announced sales results in Europe for the first month of 2024, according to which 1,015,381 cars were sold. That is 11.5 percent more compared to the first month of last year. One detail that attracted attention is that Dacia, as part of the Renault Group, delivered more cars than Renault.

In January, the Renault Group sold only 92,935 cars, which is the worst result of all European manufacturers. That is 2.1 percent less compared to the same period in 2023, and of all brands within the group, Dacia sold the most cars (51,673 units), which is a growth of 7.7 percent, and 10,000 cars more than Renault. The French manufacturer delivered only 41,050 cars (-12.2 percent).

Among all European manufacturers, the Volkswagen Group had the best result with 258,402 cars sold, achieving growth of 8.1 percent, mainly thanks to Skoda, Audi, Seat and Cupra. Volkswagen did not achieve the expected result, because it sold 5,202 cars less than in 2023.

The second best in Europe was Stellantis with 183,120 cars, which is a growth of 16.9 percent. Peugeot was the best-selling brand with 57,447 cars, achieving a growth of 22.8 percent compared to January 2023.

This is a good result for Dacia, which unveiled the new redesigned Dacia Spring a few days ago. The car will be powered by an electric motor with a power of 45 or 65 HP (34 – 48 kW). It is equipped with a 26.8 kWh battery that enables a range of 220 kilometers. Many will say that the range is too short, but research has shown that buyers of this model drive an average of 37 kilometers per day, so 220 km is quite enough.

Source: European Automobile Manufacturers’ Association (ACEA)