Toyota Supra has reached its end

Toyota Supra has reached its end

At the beginning of 2024, BMW announced that it plans to stop producing the two-seater Z4, also known as the E85 in roadster form and E86 in coupé form. Now it appears that another manufacturer is retiring its sports car and grand tourer in 2026. It is the Toyota Supra, which was launched on the market by the Japanese manufacturer in 1978.

The reasons for this decision are the problems of the company Magna Steyr, which produces both sports cars in Austria. According to reports, this company is laying off 500 employees from the plant in Graz because the production of several models has either already ended or will soon end. Models like the BMW Seres 5 or the Fisker Ocean were also produced in this facility.

Toyota did not comment on this information, but Auto News investigated and found that the Supra could indeed end its life journey. “We’ve partnered with BMW and it’s been successful. We’re looking at what’s going to happen in the future. If we’re going to produce something, we’re going to figure out how to do it,” said Toyota North America Vice President Dave Christ.

Dave Christ did not specify whether production will be moved to another facility. However, the first option would be more likely because in the first three months of 2024, Toyota sold only 484 units of this model, which is a drop of 44.4 percent compared to the same period in 2023 (871 units).

Source: Auto News