Tag Archives: Tesla Model Y

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Tesla officially started paid advertisements for the first time

Tesla is an all-electric car manufacturer whose CEO Elon Musk has always been against advertising their models, but now that has changed as well. On the social network X, it was announced that Tesla officially started paid advertisements on Instagram for the first time.

Instagram has over 2 billion monthly active users, or ~25% of the global population, and Tesla’s first advertisement was announced with a short video of Model Y. The car is offered at a special price of 36,490 USD.

For some, this may come as a surprise because Tesla has operated successfully for years without advertising its cars. At every event organized by the company, the focus was on Elon Musk.

Instagram is not the only social network where Tesla advertises. They did the same on TikTok and YouTube. The company did not reveal further plans, but it can be sensed that the personality of Elon Musk is not giving the expected results and the focus is slowly shifting to advertising.

Source: Sawyer Merritt via X

News

Tesla Model Y as a two-seater

France has about 6.5 million commercial vehicles, so Tesla decided to offer French businessmen a car that offers an additional alternative for transporting goods or as an emergency vehicle, the Tesla Model Y.

Some European countries have different taxes that apply to different types of vehicles, so manufacturers try to adapt and offer a car that will fall into the category of commercial vehicles with zero emissions. The new version of the Model Y, without the rear seats, does just that. “Tesla has developed the Model Y as a two-seater with a cargo volume of 2,158 liters and a range of 565 kilometers. This model meets the requirements for commercial vehicle taxation. This ecological and efficient solution offers an additional alternative to professional mobility, either for the transport of goods or as an intervention vehicle,” Clement Maguet posted on LinkedIn.

Tesla is not the first brand to turn a four-seater into a commercial vehicle. Other manufacturers do the same to avoid higher taxes. It is not known how much the vehicle will cost.

Source: Clement Maguet via LinkedIn

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Tesla Model Y is the best selling car in 2023

Most manufacturers have already released their sales results for last year, so we know who is the world’s largest car manufacturer, and that is Toyota with 11.2 million vehicles. Also, we know that the world’s largest exporter is China, which took over that position from Japan. However, when it comes to individual models, the Tesla Model Y is the best-selling car in 2023.

According to JATO Dynamics, Tesla Model Y was delivered in 1.23 million units in the twelve months of 2023 – an increase of 64% compared to the previous year. Felipe Munoz, Global Analyst at JATO Dynamics, commented: “The increase in global sales of the Model Y is unprecedented, especially for a top ten best-selling vehicle. What Tesla has been able to achieve with the Model Y in such a short time is simply incredible .”

When it comes to the world’s largest car manufacturer, Toyota, Munoz thinks the RAV4 and Corolla could lose the battle with the competition: “Toyota has a strong presence around the world, with the RAV4 (SUV) and Corolla (compact car) they make this brand attractive with a diverse offering. However, both models do not have fully electric options, and only offer hybrid alternatives.” The Toyota RAV4 and Corolla were the second and third best-selling cars in the world.

“While Toyota still had a strong 2023, the RAV4 and Corolla are simply unable to compete in the electric car market, which is becoming more established and important across Europe and China,” Munoz said.

Source: JATO Dynamics