The Chinese invasion continues, and this time it’s not cheap knock-offs or badge-engineered oddities — it’s the Leapmotor B10, a smart SUV that’s just set sail for Europe, and it’s gunning for the establishment. The B10 will make its grand entrance at the 2025 IAA Mobility show in Munich on September 8th, and — in a bold move — deliveries will kick off at the very same time. No teasers, no endless “concept” limbo, just straight into customers’ driveways. Take note, legacy automakers.
Built on the company’s shiny new LEAP 3.5 technology architecture, the B10 is more than just another EV with a big battery. Leapmotor wants to position it as a benchmark smart SUV — think Tesla Model Y levels of ambition but wrapped in a price tag that starts at just €29,900. That makes it one of the most aggressively priced electric SUVs in Europe, undercutting not just the Germans but even some other Chinese rivals.
And this isn’t just about exporting cars. Leapmotor insists this is about exporting quality. Big words, but the company has reason to be confident. In just a few years, it’s grown from a domestic contender to a global player with 700+ sales and service outlets across 30 markets. By 2025, the B10 will be on sale everywhere from Berlin to Buenos Aires, with Europe clearly being the jewel in its crown.
So what do you get for that headline price? Leapmotor is promising long range, clever tech, and the sort of cabin smarts you’d normally associate with brands whose names come with German umlauts. Expect AI-driven infotainment, semi-autonomous driving features, and the kind of connectivity that will make your smartphone feel like a Nokia 3310.
Make no mistake: the B10 is here to poke the establishment right in the ribs. It’s affordable, it’s global, and it’s here now. Whether it can really live up to its promise of “redefining the standards of smart SUVs” remains to be seen, but if you’re sitting in a VW ID.4 or Hyundai Ioniq 5 right now, you might be shifting in your seat a little.
IAA Munich. September 8th. The Leapmotor B10 arrives. And suddenly, the smart SUV game looks a lot less German.
Source: Stellantis