Tag Archives: Ford

Now Might Be the Best Time to Score a Ford Bronco – Especially the Raptor

If you’ve been eyeing a Ford Bronco, now might be the best time to finally take the plunge. With thousands of 2024 models still lingering on dealership lots across the U.S., Ford is aggressively working to move inventory—especially the high-profile Bronco Raptor. The result? Deep discounts, flexible lease terms, and real opportunities for savvy buyers.

Ford dealerships in select regions are now offering up to $14,000 off the Bronco Raptor through August 4. That eye-popping figure comes in the form of dealer cash, a type of manufacturer incentive that gives dealers the option to either pass the savings directly to the customer or retain it themselves. Translation: buyers willing to negotiate stand the best chance of walking away with a significant discount.

The Bronco Raptor, known for its Baja-ready suspension and 418-horsepower twin-turbo V6, normally starts at $91,930. Shave off the full $14,000, and you’re looking at a 15.2% reduction—a rare deal in today’s market for a vehicle that blends heritage styling with off-road muscle.

According to a report from CarsDirect, the Bronco Raptor discount applies to both purchase and lease agreements, and it’s available in major cities like New York, Atlanta, Phoenix, Seattle, Denver, Dallas, and more. That national reach opens the door for enthusiasts across the country to take advantage of the savings, but availability may vary by dealership.

And it’s not just the Raptor seeing markdowns. Ford is extending significant Bonus Cash offers on other trims, including the rugged Badlands and the more premium Wildtrak, with potential savings of up to $7,000. In total, Ford reportedly has around 6,000 Broncos from the 2024 model year still in stock.

For those not ready to commit to a purchase, Ford is also promoting its “Zero, Zero, Zero” lease campaign—zero down payment, zero security deposit, and zero first-month payment. Combined with the cash incentives, this could make leasing a Bronco more financially practical than buying outright, particularly for drivers who prioritize short-term flexibility.

In a market where desirable vehicles often come with long waitlists and markups, Ford’s current Bronco strategy is a rare opportunity. Whether you’re an off-road enthusiast or just looking to grab a deal on one of America’s most iconic nameplates, it might be wise to head to the dealership before August 4.

Source: Ford

Ford Urges EV Shoppers to Act Fast as Federal Tax Credits Near Expiration

With sweeping changes to federal EV incentives just around the corner, American electric vehicle buyers may soon find themselves paying significantly more—unless they act quickly. The long-standing federal EV tax credit, which provides up to $7,500 in savings, is set to expire on September 30, ushering in a new era of pricing and accessibility challenges for both new and used EV shoppers.

In a recent communication to dealerships, Ford sounded the alarm, stating that “demand is expected to increase as the deadline approaches for eligible vehicles.” The automaker is urging its network of dealers to ensure Time of Sale reports are submitted before October 1 to secure current credits for buyers opting to apply the incentive at checkout.

Notably, not all of Ford’s electric lineup qualifies for the full tax credit. The Mustang Mach-E, for instance, doesn’t meet the criteria for a purchase-based tax break due to its Mexican assembly location. However, when leased, the Mach-E remains eligible for the full $7,500 credit—a loophole savvy consumers can still take advantage of. On top of that, Ford is sweetening the deal with its limited-time “Zero, Zero, Zero” promotional campaign.

Replacing the previous employee pricing-for-all strategy, the Zero, Zero, Zero promo includes:

  • 0% financing for 48 months
  • $0 down payment
  • No payments for the first 90 days

Even more enticing, reports from CarsDirect suggest some trims of the Mustang Mach-E are currently available with 0% financing for 60 months, making this perhaps the most affordable moment yet to go electric with Ford.

The impending end of these tax incentives doesn’t just affect new car buyers. Used EV shoppers—a growing segment in today’s cost-conscious market—stand to lose access to credits of up to $4,000. For many Americans, especially those already feeling the pinch of rising living expenses, these federal perks have been a critical bridge to EV ownership.

As the September 30 cutoff looms, industry watchers expect a spike in last-minute EV purchases, lease deals, and a potential bottleneck at dealerships scrambling to process paperwork before the deadline. Ford, for its part, is clearly signaling that now may be the best time in the foreseeable future to buy or lease an electric vehicle.

Bottom line? If you’re eyeing an EV, especially a Ford, don’t wait too long—because in just over two months, today’s prices could be yesterday’s dream.

Source: Ford

Ford Ranger PHEV: Plug-in Hybrid Power Meets Heavy-Duty Capability

Ford has taken a major step toward electrifying its commercial vehicle lineup with the introduction of the Ranger Plug-in Hybrid Electric Vehicle (PHEV) — a forward-looking evolution of Europe’s best-selling pickup. The new model seamlessly blends robust towing and payload performance with zero-emission driving capability, targeting both professional users and eco-conscious fleet buyers.

At the heart of the Ranger PHEV lies a sophisticated powertrain combining a 2.3-litre EcoBoost petrol engine with a 75 kW electric motor, all supported by an 11.8 kWh lithium-ion battery. This setup enables electric-only driving for up to 43 kilometers, ideal for urban jobsites or low-emission zones. When fully charged via a 16-amp charger, the battery reaches capacity in under four hours, offering quick turnaround between tasks.

Together, the hybrid system delivers a combined output of 281 hp and a class-leading 697 Nm of torque — the highest ever in a Ranger. That performance isn’t just for show; the Ranger PHEV maintains its rugged workhorse credentials with a towing capacity of 3,500 kg and a payload of up to one tonne.

A standout innovation is Ford’s Pro Power Onboard system, a mobile power station integrated into the truck bed. Available in 2.3 kW and 6.9 kW variants, the system can power everything from floodlights (800 W) to cement mixers (1,500 W) and angle grinders (3,000 W), making the Ranger PHEV a self-sufficient jobsite companion.

Ford’s advanced e-4WD system ensures confident traction in all conditions, distributing power seamlessly between the electric motor, petrol engine, or both. Drivers can tailor performance through a suite of selectable modes: Normal, Eco, Sport, Slippery, Tow/Haul, Mud/Ruts, and Sand.

Tech-savvy operators will appreciate the cabin, which features a 12-inch portrait-style touchscreen, an 8-inch digital instrument cluster, and wireless smartphone charging as standard. The Ranger PHEV is available in the popular Wildtrak and XLT trims, alongside the limited Stormtrak launch edition.

Production has already commenced at Ford’s Silverton facility in South Africa, and the first models are arriving across Europe. The Ranger’s dominance in 2024 — with a 43% market share in the pickup segment — positions the PHEV variant to set new benchmarks in the utility vehicle landscape.

Business customers in Germany stand to benefit financially too. Ford estimates that switching from the 3.0-litre V6 turbodiesel to the plug-in hybrid — and charging daily while driving 80 km — could save up to €850 annually in running costs.

With the Ranger PHEV, Ford doesn’t just electrify a best-seller — it redefines what’s possible in the plug-in pickup market.

Source: Ford