Tag Archives: Tokyo

Tokyo’s Hidden Temple of Speed: Inside Naito Engineering, the World’s Most Secretive Restoration Atelier

Tokyo hides things well. Duck into the right side street, slip between two concrete walls, and you’ll find one of the most extraordinary automotive workshops on Earth—though you’d never know it by looking. No neon sign. No glass showroom. Just a narrow doorway leading to Naito Engineering Tokyo, a family-run restoration shop so selective it asks curious visitors not to stop by.

Naito isn’t a speed shop. It’s not even a traditional restorer. It’s an enclave where car guys become craftsmen, where five workers—each related by blood—perform some of the most precise, obsessive restoration work anywhere in the world. In an era of digital scanners, robots, and plug-in everything, Naito’s most advanced tools are wrenches, jacks, and the kind of hands that come from decades of doing one thing extremely, stubbornly well.

The Cutting Workshop

The heart of Naito Engineering is what they simply call the “cutting workshop,” a modest room that might as well be a shrine. It’s here that the crew brings back the crème de la crème of automotive exotica—rare European sports cars restored piece by piece, all in-house. Engines, transmissions, chassis, paint, metalwork: nothing leaves the building. Nothing gets outsourced. There’s no stopwatch ticking in the background. The only deadline is perfection.

This philosophy traces back to the company’s founder, Shinichi Naito. Born a natural mechanic, Shinichi learned his trade the hard way: keeping aircraft engines alive during World War II. Precision wasn’t an ideal—it was survival. When he opened his Tokyo garage in 1952, those same principles carried over. Imported European sports cars arrived with demanding standards; Naito matched them with Japanese meticulousness and a stubborn resistance to shortcuts.

Shinichi’s son, Masao, inherited not just the tools but the ethos. Under him, Naito Engineering transformed from a humble garage into a mythical name whispered among collectors. If you wanted the best, you went to Naito. If you wanted the fastest job… you didn’t bother calling.

Now the torch is being passed a third time. Masao’s sons—So and Kei—work beside him, continuing the family craft while navigating what might be the biggest challenge in the shop’s history: living up to the legacy.

A Family on Film

The world’s been trying to peek behind Naito’s curtains for years. Finally, documentary filmmaker Ben Bertucci managed it. His feature film, One of One, took five years to shoot and captures Naito Engineering with the intimacy of a meditation and the tension of a family drama.

At the center is Masao, the aging patriarch whose retirement is approaching like an unwelcome deadline. He knows what this shop means—what his father built, what he’s expanded, and what could be lost if the transition isn’t perfect. The film follows him wrestling with one question: Can he trust his sons to carry the Naito legacy forward?

Not in a business sense. In a soul-of-the-machine sense.

The documentary doesn’t focus on glamorous cars or high-rolling clients. It focuses on the hands that shape them, the patience that restores them, and the fragile, human thread tying three generations together.

The Garage That Doesn’t Want Visitors

Today, Naito Engineering is so sought-after that the family can choose their clients. Random walk-ins aren’t allowed. The workshop’s website even politely warns against unannounced visits. They simply don’t have the time—or the desire—to be distracted from their work.

Because for Naito, this was never about expanding, franchising, or becoming an empire. It was always about doing one thing, the right way, from the first bolt to the final polish.

And in a city of 14 million people and infinite noise, this tiny workshop tucked in a concrete courtyard remains one of the quietest—and greatest—testaments to automotive craftsmanship in the world.

Source: Type 7 via YouTube

Lamborghini Day Japan 2025: When Tokyo Turned Bullish

Tokyo doesn’t just sparkle—it roars. And for one unforgettable night, it roared in Lamborghini V12s, carbon fiber, and electric torque. For Lamborghini Day Japan 2025, the Italian marque transformed Ariake Urban Sports Park—originally built for the Tokyo 2020 Olympics—into a symphony of passion, performance, and avant-garde design.

More than 500 owners, media, and fans from across Japan and the Asia-Pacific region converged to celebrate not just the brand’s history, but its electrified future.

The Parade of Bulls

The day began with an awe-inspiring parade of over 100 Lamborghinis, snaking from Umi-no-Mori Park along Tokyo’s waterfront through the cultural heart of the city. Aventadors, Huracáns, and Uruses rolled past the Kabuki-za Theater, cruised through Ginza’s neon corridors, and thundered across the Rainbow Bridge—a visual feast that made even Tokyo’s skyline feel like a mere backdrop.

By the time the convoy reached Ariake Urban Sports Park, the stage was set for something bigger than horsepower—a showcase of Lamborghini’s evolution in the age of hybrid performance.

A Night of Premieres: The Fenomeno and the Revuelto Ad Personam

At the center of the spectacle stood two showstoppers: the Fenomeno, Lamborghini’s most powerful V12 “Few-Off” model ever built, and the Revuelto Ad Personam, a bespoke creation symbolizing the art of personalization.

The Fenomeno is a mechanical manifesto: just 29 units, each a rolling sculpture of Italian craftsmanship and technical insanity. Its heart is a naturally aspirated 6.5-liter V12 delivering 835 CV, supplemented by three electric motors adding another 245 CV for a total of 1,080 CV. The result? 0–100 km/h in 2.4 seconds, top speed north of 350 km/h, and braking courtesy of CCM-R Plus carbon-ceramic rotors inspired by motorsport-grade systems.

A new 6D sensor suite gives the car predictive handling control, while the carbon-fiber monocoque and active aerodynamics fuse brute force with intelligence. If the Reventón was the jet fighter on wheels, the Fenomeno is the starship.

Beside it stood the Revuelto Ad Personam, Lamborghini’s hybrid halo car taken to a new level of artistry. Its bi-color gradient exterior fades from Bianco Asopo white to Rosso Khonsu red—a world-first longitudinal fading paint effect inspired by Japanese symbolism. White stands for timeless elegance; red for passion and performance. Together, they mirror both Japan’s national colors and Lamborghini’s dual nature: past and future, art and aggression.

Inside, the Revuelto mirrors that duality with a cabin split in two—white on the passenger side, red on the driver’s—divided by a central tunnel that acts like an emotional axis. Even the start-stop flap carries the same fade, and the embroidery flips the color scheme, a masterstroke in design symmetry.

Heritage Meets Tomorrow

Around the park, Lamborghini assembled a living timeline of its legends: Reventón, Centenario, Sián, and Countach LPI 800-4. Each a stepping stone to the Fenomeno—each a reminder that Sant’Agata doesn’t evolve, it detonates forward.

A separate display featured the Urus SE, Huracán Sterrato, and the original LM002, forming a rugged family tree of Lamborghini’s off-road rebellion. The Temerario, the brand’s new mid-engine hybrid supercar, was presented via an Apple Vision Pro immersive experience—a glimpse into Lamborghini’s next digital frontier.

As Francesco Scardaoni, Regional Director for Asia Pacific, put it:

“Japan stands as Lamborghini’s leading market in Asia Pacific and our third-largest worldwide. The debut of the Fenomeno and Revuelto Ad Personam here is a testament to that bond—where creativity, technology, and emotion converge.”

Design, Culture, and Sustainability

Under the watchful eye of Design Director Mitja Borkert, Lamborghini’s Centro Stile recreated its design process on-site, including a live sketch of the Fenomeno. In another corner, the Polo Storico exhibit honored ten years of preserving Lamborghini’s heritage, headlined by the jaw-dropping Miura SVR, a racing reimagining of the world’s first supercar.

And in true Italian fashion, the night blended speed with lifestyle: Lavazza espresso flowed beside Champagne Carbon, and Roger Dubuis timepieces glittered beside the Huracán Super Trofeo EVO2, the brand’s racing alter ego.

The choice of venue wasn’t accidental. Ariake Urban Sports Park—built on sustainable, modular architecture—echoes Lamborghini’s Direzione Cor Tauri vision: a roadmap toward full hybridization and carbon-neutral production.

For Stephan Winkelmann, Lamborghini’s charismatic CEO, it was the perfect setting:

“Tokyo is a city where heritage and innovation coexist perfectly—just like Lamborghini. Celebrating here feels like celebrating the essence of our brand.”

Lamborghini Day Japan 2025 wasn’t just a car event—it was performance theater, staged with the precision of a samurai blade and the heart of a raging bull.

With the Fenomeno’s record-shattering specs and the Revuelto Ad Personam’s emotional craftsmanship, Lamborghini has made one thing clear: in the electrified era, passion is still measured in decibels, revs, and goosebumps.

Tokyo didn’t just light up—it burned bright in Lamborghini yellow.

Source: Lamborghini

FAT International and Porsche Light Up Tokyo with a Motorsport-Infused Pop-Up

Tokyo doesn’t do “casual” when it comes to car culture. Neon-lit expressways, tuned skylines, and midnight meets define the city’s automotive rhythm. But last weekend, in the heart of Shibuya, that pulse shifted when FAT International and Porsche staged a pop-up that blurred the lines between motorsport heritage and Japan’s vibrant street scene.

Peaches. Japan Garage—a favorite among Tokyo’s creatives and petrolheads alike—became the nucleus of this cultural crossover. At its core: the unveiling of a Porsche 911 (992.2) GT3 with the Weissach package, draped in a one-off FAT livery. More than just paint and decals, the design paid homage to Porsche’s 1994 Le Mans victory with the 962, layering classic motorsport typography with bold graphics and playful characters. It was a rolling canvas, fusing racing history with contemporary street art. To mark the occasion, FAT and Peaches released a capsule collection of apparel that felt right at home in Shibuya’s fashion-forward lanes.

But this wasn’t just about a static reveal. The weekend kicked off with the “FAT Mankei Export Drive,” a curated convoy that carved its way from Tokyo to the legendary Hakone Turnpike. At the summit, drivers gathered for a coffee stop that was equal parts Cars & Coffee and pilgrimage, underscoring how deeply Japan’s mountain passes are woven into car culture.

The momentum carried into Fuji Speedway, where the WEC 6 Hours of Fuji brought together Porsche’s endurance racing campaign and Japan’s motorsport faithful. Between hot laps, meet-and-greets, and the spectacle of the 963 Hypercar in action, it was clear FAT International wasn’t content with nostalgia. This was about pushing racing—and the culture around it—forward.

That mission is personal for Ferdinand “Ferdi” Porsche. The grandson of Ferry Porsche has reimagined FAT International, once a European logistics company that gained fame through motorsport sponsorships, into something much bigger: a platform that connects global racing with design, lifestyle, and community. The revival of the FATurbo Express Racing Team, now competing in the FIA World Endurance Championship with Proton Competition and the Porsche 963, is proof of that ambition.

Ferdi’s vision extends beyond professional racing. “With FAT International, we want to build bridges—between tradition and innovation, between motorsport and lifestyle, between cultures,” he explains. “Our mission goes further: to change motorsports forever by making it more accessible, starting from the bottom—with the FAT Karting League, a revolution in the world of karting.”

It’s a lofty ambition, but Tokyo proved to be the perfect stage. The city thrives on cultural mashups—where underground car meets coexist with luxury launches, and where tradition fuels reinvention. At Peaches. Japan Garage, the FAT x Porsche collaboration wasn’t just a party, it was a manifesto.

If the future of motorsport is about accessibility, diversity, and global community, then FAT International just gave us a glimpse of what that looks like. And in Tokyo, of all places, it felt less like a brand activation and more like a spark.

Source: Porsche