After the record sales results achieved last year, this year will not be so successful for Porsche. In the first quarter of 2022, Porsche sold over 68,000 vehicles worldwide. Now the Stuttgart-based company announced that it delivered almost 150,000 vehicles in the first half of this year.
Due to all the difficulties faced by the automotive industry, Porsche is nevertheless satisfied with the achieved results. The pandemic and the supply chain caused the most problems. Despite this, growth was achieved in some markets. For example, in Europe, compared to last year, sales increased by 7 percent (43,087 vehicles), and in Germany alone, 13,785 vehicles were sold.
“We and our dealers have successfully navigated a first half-year shaped by external factors and uncertainties. In addition to the difficulties posed by the resurgence of the COVID pandemic in China and other markets, ongoing supply-chain- and logistics-related challenges have accompanied us. At the same time, the desirability of our brand and the popularity of our products remain strong. We expect the second half-year to be dynamic. As in previous years, we are optimistic about the future and determined to go full steam ahead with the remaining months of the year,” says Detlev von Platen, Board Member for Sales and Marketing at Porsche AG.
When it comes to the rest of the world, there was a decline in sales. Despite the delivery difficulties, Porsche managed to sell 62,245 vehicles in the Asia-Pacific region, Africa and the Middle East, while in the United States the number was 32,529 vehicles. In the Chinese market, sales fell by 16 percent (40,681 vehicles).
The highest demand is still for SUVs, of which the most sold are Cayenne (41,947), Macan (38,039), Taycan (18,877). Of the sports models, the most delivered were 911 models (21,616), Panamera (15,604), 718 Boxster and 718 Cayman (9,777).
Porsche hopes that the rest of the year could bring better results, but given the current situation in the world, it will be difficult to achieve.
Source: Porsche