Tag Archives: Sales results

One in three Porsches sold in H1 2025 was an EV

Porsche continues its transformation toward electrification with significant momentum in the first half of 2025. The Stuttgart-based sports car manufacturer delivered 146,391 vehicles globally between January and June, with 36.1 percent of them electrified, marking a 14.5 percentage point increase over the same period last year.

This surge includes 23.5 percent fully electric vehicles (BEVs) and 12.6 percent plug-in hybrids (PHEVs) — a strong signal that Porsche’s electrification strategy is gaining traction with customers worldwide.

Electric Macan Leads the Charge

Driving much of this growth is the new fully electric Macan, which has quickly become a cornerstone of Porsche’s EV lineup. Of the 45,137 Macan units delivered, nearly 60 percent (25,884 vehicles) were electric, reinforcing the model’s appeal in a shifting market. The internal combustion Macan remains available in select non-EU markets, with 19,253 units sold.

“The fully electric Macan is making a significant contribution to our proportion of electrified cars,” said Matthias Becker, Porsche AG Board Member for Sales and Marketing. “Despite geopolitical challenges, we have maintained balanced sales volumes across regions.”

Panamera Shows Strength, While 911 and 718 Face Transition Pressures

The Panamera also performed well, recording a 13 percent increase year-on-year with 14,975 deliveries. However, traditional sports cars like the 911 and 718 series saw declines. The 911 dropped 9 percent to 25,608 units, mainly due to the strong close of the previous generation last year and the staggered rollout of its successor. The 718 Boxster and Cayman fell 12 percent to 10,496 units, constrained by limited availability amid new EU cybersecurity regulations. Production of the current 718 generation will cease by Q4 2025, as Porsche prepares for its electric successor.

The Taycan, Porsche’s original electric flagship, registered 8,302 deliveries, down 6 percent. Meanwhile, the Cayenne posted 41,873 units, a 23 percent decrease attributed to previous catch-up effects and segment competition.

Regional Performance: A Tale of Divergence

North America emerged as Porsche’s largest and fastest-growing region in H1 2025, delivering 43,577 vehicles, a 10 percent increase and a new all-time half-year record. Improved product availability and price protections amid rising import tariffs supported this success.

The Overseas and Emerging Markets matched this momentum, also up 10 percent with 30,158 vehicles sold, marking another record.

In contrast, Europe (excluding Germany) saw an 8 percent drop to 35,381 units, while Germany declined 23 percent with 15,973 deliveries — both affected by strong prior-year results due to 2023’s supply recovery.

China, Porsche’s once-dominant market, continues to face headwinds. Deliveries slid 28 percent to 21,302 vehicles, impacted by intensified luxury competition and ongoing economic pressures. Porsche is maintaining a value-oriented approach in the region, prioritizing profitability over volume.

Outlook: Value Over Volume

Looking forward, Porsche expects continued global challenges but remains confident in its refreshed lineup and electrification strategy.

“We expect the environment to remain challenging,” Becker stated. “That’s why our ‘value over volume’ strategy is so vital. We’re working closely with regional teams to align supply and demand, all while offering one of the most attractive product portfolios in our history.”

As Porsche navigates the crossroads of tradition and transformation, its first-half results suggest the automaker is steering confidently toward an electrified, performance-driven future.

Source: Porsche

Stellantis Faces Rocky Road in 2025 as U.S. Sales Plunge 11 Percent

While many automakers, including Ford and Kia, are riding high on strong U.S. sales through the first half of 2025, Stellantis finds itself in the opposite lane—drifting into dangerous territory. The multinational conglomerate, home to brands like Dodge, Chrysler, Alfa Romeo, and Jeep, reported a troubling 11 percent decline in total U.S. sales over the first six months of the year. Even more alarming, second-quarter sales dipped 10 percent, highlighting deep-rooted challenges across several core brands.

Dodge: From Muscle Car Icon to Sales Freefall

Nowhere is Stellantis’ slump more pronounced than at Dodge, where sales have nearly halved. From January to June 2025, Dodge moved just 47,481 vehicles—down a staggering 49 percent from the 92,735 it sold during the same period last year. The second quarter told a similar story, with a 48 percent drop year-over-year.

Much of this decline stems from Dodge’s bold but risky decision to discontinue its legendary internal combustion-powered Charger and Challenger models. In H1 2024, these muscle car stalwarts accounted for nearly 50,000 units combined. In 2025, what’s left are clearance sales: just 1,630 Chargers and 1,501 Challengers, remnants of old inventory.

The brand’s bet on electrification isn’t paying off—at least not yet. The all-new Dodge Charger Daytona EV has yet to find its footing, with just 4,299 units sold so far this year. Meanwhile, the compact Dodge Hornet, intended as a volume-seller, also saw its numbers cut in half—down 52 percent to 5,647 units. Only the aging Durango provided a glimmer of hope, with sales up 4 percent year-to-date and 16 percent in Q2.

Alfa Romeo and Chrysler: Caught in the Crossfire

Luxury brand Alfa Romeo isn’t faring much better. U.S. sales are down 34 percent for the year, including a steep 51 percent dive in Q2. The Giulia sedan, Stelvio SUV, and new Tonale crossover have all suffered significant double-digit declines, indicating waning consumer interest or insufficient market positioning.

Chrysler, meanwhile, continues to rely almost entirely on the Pacifica minivan, and it’s proving to be an increasingly shaky foundation. Year-to-date, the brand is down 22 percent, with Q2 numbers plummeting 42 percent. Pacifica sales alone fell 29 percent to 50,335 units—an alarming figure for a brand with just one mainstream product on offer.

Bright Spots: Ram, Fiat, and a Resilient Jeep

Not all news from Stellantis is grim. Ram posted a modest 2 percent increase in first-half sales to 203,984 units, buoyed by its popular line of pickups. Fiat, long a niche player in the U.S., recorded an impressive 95 percent surge, largely attributed to growing demand for its 500 city car, likely helped by rising urbanization and interest in compact electrics.

Jeep’s performance is mixed. While overall sales were down 5 percent year-over-year to 289,398 units, the brand showed signs of recovery in Q2, with a slight 1 percent bump thanks to a steady demand for SUVs and off-roaders.

Leadership in Transition

Amid this downturn, Stellantis has installed new leadership. Antonio Filosa, officially named CEO in June, is now tasked with engineering a turnaround. Insiders suggest Filosa has been quietly steering the American operations for months, but now the spotlight is firmly on him.

The challenges ahead are clear: revitalize Dodge’s transition to EVs, reposition Alfa Romeo and Chrysler to regain relevance, and build on the momentum of Ram, Fiat, and Jeep. Whether Stellantis can stop the bleeding—or worse, prevent a deeper collapse—will hinge on swift strategic moves and a clear vision for its future in the U.S. market.

For now, the numbers speak volumes. Stellantis is on the back foot, and if a rebound is coming, it needs to start soon.

Source: Stellantis

Honda Reports 7.1% Sales Growth in First Half of 2025

Honda has reported encouraging sales figures for the first half of 2025, with data showing a 7.1% increase year-over-year in U.S. vehicle deliveries. The Japanese automaker sold a total of 670,765 vehicles from January through June, with June alone contributing 103,574 units — a 1.2% uptick compared to the same month last year.

Several key models have played a pivotal role in this growth, including a mix of refreshed stalwarts and new additions to the lineup. Notably, the Odyssey minivan and Passport SUV continue to perform well in the competitive U.S. market, while the all-electric Honda Prologue shows early signs of promise despite a more cautious adoption curve.

Electric Beginnings: Honda Prologue Gains Traction

Honda’s first all-electric SUV, the Prologue, continues its rollout with a notable — albeit nuanced — performance. The company moved 2,799 units in June, a staggering 237.2% increase over the 830 sold in June 2024. Year-to-date figures are even more impressive: 16,318 Prologues have been sold through June, marking a 963% jump compared to the same period last year.

Still, while the growth rates are eye-catching, the Prologue remains Honda’s lowest-selling model in the lineup so far this year. Its best month remains November 2024, when 6,823 units were sold — a high water mark that hasn’t been matched since. The numbers suggest that while the Prologue is gaining momentum, widespread consumer adoption of Honda’s EV offering is still developing. For now, the Prologue appears to be carving out its niche in a market still warming up to electric SUVs.

Passport Sales Surge Ahead of New Model Transition

Meanwhile, the Honda Passport has been a major contributor to the brand’s upward trajectory. June sales rose to 4,433 units, a 67.7% improvement over the previous year. For the first half of 2025, Passport sales totaled 27,068 — up 66.1% from 16,293 during the same period in 2024.

Part of this surge can be attributed to the transition to the updated 2026 Passport, which began arriving at dealerships in February. Honda hasn’t released a breakdown of how many of those sales were for the new model versus the outgoing version, but the overall upward trend suggests healthy consumer interest in the rugged midsize SUV.

Odyssey Continues to Win Over Families

The family-focused Honda Odyssey is also enjoying a resurgence following its recent update roughly a year ago. The minivan saw a 38.1% year-over-year sales increase in June, totaling 9,542 units. Over the first six months of 2025, Odyssey sales climbed 27.4% to 50,033 units — a significant jump in a segment that has faced increasing pressure from three-row SUVs.

Acura Holds Steady With Modest Gains

Over at Honda’s premium marque, Acura, the trend is similarly positive. The brand posted a 6.8% increase in year-to-date sales, totaling 68,386 units. In June, 10,912 Acura vehicles were sold — a 5.4% rise from the same time last year. While not explosive, these gains reflect stable demand for Acura’s performance and luxury-oriented lineup.

Steady Climb, Bright Horizon

Honda’s mid-year performance paints a picture of a brand with a balanced portfolio. Legacy nameplates like the Odyssey and Passport are anchoring sales, while new entrants like the Prologue are gradually finding their footing. With strong year-over-year gains and a clear strategy for electrification, Honda appears to be on a steady climb in 2025 — blending innovation with reliability to maintain its competitive edge in a shifting automotive landscape.

Source: Honda