Tag Archives: Sales results

News

Nissan’s November Numbers Tell a Two-Speed Story: Strong Abroad, Stumbling at Home

If you’re looking for a single headline to sum up Nissan’s November 2025 performance, try this: The world is carrying Nissan, but Japan is dragging its heels.

Nissan Motor Co. released its latest production, sales, and export figures for November, and the data paints a picture of a company operating in two very different realities. Overseas factories are humming along well enough to keep global production nearly level, while domestic output and sales continue to slide at a worrying pace.

Production: Japan Hits the Brakes

Globally, Nissan built 257,008 vehicles in November, a 4.2-percent decline compared with last year. That’s not catastrophic, but it masks a sharp regional imbalance.

Production in Japan plunged 31.6 percent year-over-year, falling to just 41,874 vehicles. Passenger cars took the hardest hit, down more than 30 percent, while commercial vehicles weren’t spared either. For a company whose engineering identity is deeply rooted in its home market, that’s a sobering number.

Outside Japan, however, the story improves. Overseas production rose 3.9 percent to 215,134 vehicles, with China (+22 percent), the UK (+18 percent), and the U.S. (+7.1 percent) all posting solid gains. Mexico remained Nissan’s single largest production hub, despite a 17.6-percent drop for the month.

The takeaway? Nissan’s global footprint is doing exactly what it was designed to do—absorb shocks when one region falters—but the weakness at home is too large to ignore.

Sales: Japan Slumps, China Pushes Back

Sales followed a similar pattern. Global deliveries totaled 265,067 vehicles in November, down 4.9 percent from a year earlier.

Japan was again the problem child. Total domestic sales, including minivehicles, dropped 26.5 percent. Registered passenger vehicles fell off a cliff, plunging nearly 40 percent year-over-year, while minivehicles—a segment usually prized for stability—still slipped by 4.6 percent.

Across the Pacific, Nissan’s performance was steadier. North American sales declined 5.6 percent overall, with the U.S. down 7.7 percent but Mexico posting modest growth. China stood out as a bright spot, with sales climbing 10.3 percent in November, a rare win in a fiercely competitive and rapidly electrifying market.

Sales outside Japan were down just 1.5 percent, reinforcing the idea that Nissan’s international lineup still has traction—even if it’s not growing aggressively.

Exports: Fewer Ships Leaving Port

Exports from Japan added another wrinkle to the story. Total exports fell 25.1 percent in November, with Europe taking the biggest hit, down more than 30 percent. Shipments to North America ticked up slightly, but not nearly enough to offset declines elsewhere.

For the year to date, exports remain down 16.8 percent, underlining how Japan’s production slowdown is rippling outward.

Nissan’s November report doesn’t scream crisis, but it does whisper concern. Overseas plants and markets are keeping the company afloat, yet Japan’s steep declines in production and sales suggest structural issues that short-term fixes won’t solve.

In other words, Nissan isn’t losing the global race—but it’s starting several laps behind at home. And in today’s brutally competitive auto industry, that’s not a position any automaker can afford to hold for long.

Source: Nissan

News

Volvo Sales Dip in November, but EV Momentum Shows a Silver Lining

Volvo Cars closed November with global sales of 60,244 vehicles, marking a 10 percent drop year-over-year and reflecting the continued growing pains of an industry in transition. But beneath the headline decline lies a more nuanced story—one that highlights Volvo’s shifting powertrain mix and the brand’s efforts to strengthen its foothold in the electrified space.

“November’s sales figures highlight the ongoing structural and transformational challenges affecting both Volvo Cars and the broader industry,” said Erik Severinson, Volvo’s Chief Commercial Officer. “Despite a decline in overall sales, we are encouraged by the growth in sales of our fully electric cars and accelerated deliveries of the new XC70 long-range plug-in hybrid in China.”

China, where demand for electrified vehicles remains brisk, offered one of the month’s bright spots. Meanwhile, Severinson acknowledged that sales in the U.S. continue to lag following the phase-out of EV tax incentives—an ongoing drag on Volvo’s American momentum.

Electrification Hits the 50 Percent Mark

Perhaps the most significant data point: Half of all Volvos sold in November were electrified, whether fully electric or plug-in hybrid. That’s a symbolic milestone for a company publicly committed to going all-electric by 2030.

  • Fully electric models accounted for 24% of monthly sales—14,594 units, a 4% uptick over last year.
  • Plug-in hybrids made up 26% with 15,785 units, though that figure dropped 12% year-over-year.

Add it up, and Volvo’s electrified lineup totaled 30,379 units for November.

The remaining half—mild hybrids and internal combustion models—fell harder than any other category, slipping 14 percent compared with 2024.

SUVs Continue to Carry the Brand

Volvo’s sales crown once again went to the XC60, the brand’s bread-and-butter midsize SUV. Even as volume slipped from last year, the model posted 16,267 units, comfortably ahead of the compact XC40/EX40 duo, which tallied 13,965 units.

The flagship XC90, nearing the end of its lifecycle as Volvo prepares its next-generation successor, managed 8,304 sales, down from 10,533 a year earlier but still an anchor in the lineup.

Year-to-Date: Still Behind 2024

From January through November, Volvo has sold 634,993 vehicles worldwide, an 8 percent decline versus the same period last year. Electrified models also dipped, down 10 percent year-to-date.

The biggest year-to-date slide continues to come from fully electric models, down 17 percent, suggesting that while monthly EV demand is stabilizing, 2025 has yet to match 2024’s momentum.

The Road Ahead

Volvo’s November performance reads like a snapshot of an industry navigating the messy middle between combustion and electrification. The company’s EV mix is climbing, its plug-in hybrid strategy is paying dividends in China, and yet global volumes remain under pressure from regulatory shifts, supply-chain friction, and soft U.S. demand.

Still, hitting a 50-percent electrified share is no small achievement. It’s a signal that Volvo’s long-term roadmap—one that leans hard into batteries and electrons—is taking shape, even if the transition still has its bumps.

Source: Volvo

News

Honda Stays in the Black Despite Industry Squeeze, Sets New Electrified Sales Record

American Honda wrapped November with 102,824 units sold, a double-digit monthly drop but still enough to keep the company 1.8% ahead year-to-date—a respectable feat in a market still hamstrung by semiconductor shortages and supply-chain snags. What’s keeping Honda’s momentum alive? A balanced product mix, big gains from fresh sheetmetal, and an electrified lineup that just notched a new annual sales record.

Honda: Trucks Pull the Weight, Hybrids Surge

The Honda brand delivered 91,582 vehicles in November and continues to run 1.8% ahead YTD. Light trucks remain the backbone of the lineup, crossing 60,000 monthly sales for the 10th consecutive month.

Passport Breaks Records

The all-new Honda Passport was the standout, logging its best November ever at 4,363 units, a massive 73% jump YTD. Honda’s midsize SUV continues to carve out its niche between the compact CR-V and full-size Pilot.

CR-V Continues to Dominate

Unsurprisingly, the CR-V led the brand—and the company—yet again with 29,421 units sold. More than half (54%) of those were hybrids, underscoring Honda’s accelerated shift toward electric-assisted drivetrains.

Other Notables

  • HR-V: 10,821 units, strong volume for Honda’s entry-level crossover.
  • Pilot: 9,234 units, continuing to rebound with the latest redesign.
  • Ridgeline: 3,352 units, up YTD as Honda’s unconventional pickup finds its audience.
  • Odyssey: 5,492 units, showing year-to-date growth in a shrinking minivan segment.

Passenger Cars Hold Steady

Honda cars nearly hit the 28,000-unit mark.

  • Civic: 17,353 units in November, with the Civic Hybrid setting a new November record at 6,426 units, accounting for 37% of the mix.
  • Accord: 10,613 units, with hybrids making up 47%.

Electrified Honda Models Smash Annual Record

Honda’s hybrid and electrified portfolio delivered 28,258 units in November, pushing the brand to a record 385,453 electrified sales YTD. That’s 30.9% of all Honda sales, and a clear indicator of where product planning—and consumer demand—are headed.

Acura: Momentum Led by Integra and the New ADX

Acura sold 11,242 vehicles in November, a marginal dip for the month but still 1.9% ahead YTD, with over 121,000 units sold so far in 2025.

Gateway Models Power the Brand

The entry duo—the sporty Integra and the newly launched ADX—hit their best combined performance yet with 4,781 units in November.

  • The ADX, Acura’s latest compact luxury crossover, posted a new monthly record at 2,837 units and already holds a segment-leading 30% share only months after launch.
  • The Integra recorded 1,944 units, its best since April, maintaining its own 37% segment share.

SUVs Back on the Rise

Acura’s SUVs totaled 8,659 units, up 6.5% YTD.

  • MDX + RDX: A combined 5,800 units, their strongest month since May.

The Bottom Line: Honda’s Strategy Is Working

Despite a rough November—cars down 5.6%, trucks down 18.8% year over year—American Honda’s broader story is one of stability and strategic success:

  • Light trucks continue to be the sales engine.
  • Hybrids are surging across both Honda and Acura.
  • New models like Passport and ADX are outperforming expectations.
  • Electrified vehicles are now central, not supplemental, to Honda’s sales mix.

The semiconductor bottleneck may persist, but Honda’s disciplined product cadence—and a customer base eager for fuel-efficient and electrified options—has kept the automaker not just afloat, but positioned for a strong year-end close.

Source: Honda